British Columbia Team Wins Child Abuse & Neglect Article of the Year for PURPLE Study

05 May 2020

The National Center on Shaken Baby Syndrome (NCSBS) would like to congratulate our colleagues in British Columbia on having their research selected by the journal Child Abuse and Neglect as the 2018 article of the year. The article titled, Eight-year outcome of implementation of abusive head trauma prevention, is a hugely important contribution to the field of Shaken Baby Syndrome/Abusive Head Trauma (SBS/AHT) prevention and to the Period of PURPLE Crying program.

Anyone who has worked in the field of prevention can tell you just how challenging it is to move the needle. It is difficult to fully understand all aspects that contribute to something like child abuse. It requires diligence, persistence and a willingness to critically evaluate our efforts in order to make prevention effective. There is a saying that many of you have probably heard that guides those of us working in the field that goes, “An ounce of prevention is worth a pound of cure.”

The years of effort and work to evaluate the PURPLE program by our colleagues in British Columbia hardly fits the analogy of an “ounce” of prevention, however, this recognition, I think, illustrates just how important and impactful prevention can be if we remain committed.

I hope that you will join all of us at the National Center in congratulating the researchers, academics, prevention professionals, and donors who made this study possible for this most impressive recognition.

Ryan Steinbeigle
Executive Director
National Center on Shaken Baby Syndrome

Read the Announcement Here